April 10, 2015

Spring in NYC

Spring in New York

While spring is taking its sweet time arriving after the very long winter, it is still exciting and blossoming with retail excitement! The sun was shining and the streets were bustling!

Spring Outside Macy's

The trees are blooming outside Macy’s

Here are some of my favourite inspirations from the visit…

H&M Billboard

H&M maximizes it giant screen in Times Square with rotating messaging including its brand

H&M Coachella

H&M’s rotating big screen; leveraging the popular Coachella Music Festival

Oakley Storefront

Oakley’s storefront is strong and attention grabbing

Oakley Imagery

Inside Oakley’s 5th Ave store is immersed in rotating digital imagery

Oakley Glasses Station

Cool wash station for glasses at the entrance to the Oakley store

Urban Outfitters Record SectionLoving the album section with a vintage vibe in the Urban Outfitters store in Herald Square

Urban Outfitters Promotion

Encouraging social media use while inside Urban Outfitters

Ralph Lauren Cafe

A new element at Ralph Lauren 5th Ave store; exciting new elements in this refreshed store


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